Nikita Yusov  ·  Conviction Audit

Where premium pages lose the cold buyer.

Conviction Audit is a structural diagnostic for D2C device brands with counterintuitive mechanisms. I map the exact point where a cold visitor slides out of the category that justifies the price and starts judging the product by the wrong shelf's rules.

One diagnosis per engagement, ten working days from kickoff to walkthrough. Implementation stays with your team.